Hailey Baldwin to become Adidas & JD Sports Style Creator. Model, Hailey Baldwin is set to become the first ever “Style Creator” for German sports brand, Adidas and on-line sports retail giant, JD Sports.

The American model and television personality, who is the daughter of Hollywood actor, Stephen Baldwin, is already the face for both brands who are now looking to utilise her creative talents by putting them to good use to help both brands to appeal to a wider audience.

Hailey reveals that she is so inspired by style in the UK, where according to her, so many trends originate. She wants her work to be a real fusion of her favourite parts of UK, Los Angeles and New York street style culture.

According to fashion magazine, Harper’s Bazaar, the 21 year old model – who is engaged to singer, Justin Bieber claim that Hailey will be the main creative voice for certain Adidas Originals women’s campaigns at JD for their autumn/winter 2018 collection.