Juicy Couture is launching a makeup line. We’ve gone back to the early 2000s as everyone’s favourite nostalgic fashion brand, Juicy Couture have announced some pretty exciting news this week. 12 years after launching their first fragrance, they have decided to step into the cosmetics game.

The brand announced this week that a limited-edition line of makeup will be dropping soon, including an eyeshadow palette, lipsticks and eyeliner.

Each product from Juicy Couture Cosmetics is inspired by the brand’s latest fragrance called Qui.

According to the press release, the brand describe their new makeup line as ‘playfully provocative, limited edition cosmetics featuring bold colors and finishes that are as fun and fearlessly expressive as the women who wear them. Inspired by the optimistic, independent spirit of the Oui Juicy Couture fragrance brand, this collection contains everything you need to convey your inner bad-girl hero: lipsticks, lip glosses, a liquid liner, a face + eye palette, and a multipurpose lip + eye topper.”

The new cosmetics are the equivalent of having the word ‘juicy’ splashed across your butt: glittery, playful and bold.
Most products will be $18, while the eyeshadow palette will be $35.

The fragrance brand is still going strong and during Paris couture week in 2016, fashion house Vetements showed a velour Juicy Couture tracksuit on the runway.

What followed was a collab with Topshop, Bloomingdale’s and Urban Outfitters, as well as a few Juicy Instagram moments from influencers such as Kylie Jenner.

The makeup line is launching this October.

Juicy Couture is launching a makeup line